Appreciation week
In an effort to boost Serious Eats' Instagram engagement, we were tasked to create a social media campaign that features a kind of food for one week per month.

Foods featured so far: Hot Dogs, Corn, Sandwiches, and more to come! 
Branding & Identity    ·    social media design & Strategy   ·    motion
announcement story
custom stickers for social
editor-friendly templates
We provided easy-to-use photoshop templates for our editors so they can repurpose it for future content.
teamwork makes the dream work
Design Director, Nick Reiter    ·    Senior Creative Director, Jesse Blanner
Senior Visual Editor, Amanda Suarez    ·    Social Editor, Jina Stanfill
link to full instagram highlight - hot dogs - corn - sandwiches
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